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Paperback £41.29; EUR 60,80 |
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in english £41.99;EUR 78,06; EUR 63,60 |
| Other recommended books : |
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Philip Kotler, Le Marketing selon Kotler ou Comment créer, conquérir, et dominer un marché |
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Jacques Lendrevie, et al, Publicitor |
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Jean-Noël Kapferer, Les Marques, capital de l'entreprise : Créer et Développer des marques fortes |
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Collectif, Jean-Pierre Détrie, Stratégor : Politique générale de l'entreprise |
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Last modified :
13 juin 2007
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